After food, shelter, protection from predators, and procreation, getting people to like you is one of the primary motivations for humans. Everyone is born with primary needs and the motivation to meet those needs is so strong that we would rather die than experience life with none of our needs met.
The need for Connection is one of the four needs that we must fulfil to survive Read the rest of this entry
Tony Robbins’ success is down to one overiding factor: his ability to speak and sell – at the same time!
Whenever you open your mouth, stuff comes out – it’s a fact!
But is it the stuff of a master communicator or is it – as Alan Sugar so eloquently put it – ‘a danger to global warning: a lot of hot air’?
The truth is, that more than at any other time in human history, your opportunity to reach people through what you say and how you say it has never been greater. Read the rest of this entry
Just a quick update on last week’s blog.
There will be occasions when you have the perfect prospect in front of you and YOU MUST GET THEM TO BUY INTO YOU AND YOUR PRODUCTS.
This is NOT the situation where you need to polarize – obviously.
This is more likely to be the case when you finally – after trying for some time – get in front of a budget-holding decision-maker. This will be the sale that you want to get, even if you have absolutely nothing in common with your prospect.
In this instance, creating rapport and common ground must be your intention, and for this, you need a) some finely-honed skills, and b) a great strategy for advancing the relationship.
I’ll be dealing with this in fine detail in future articles, but for now, let’s just say that mirroring and matching the other person’s body language IS a tried and tested method, BUT it’s only the start and MUST be done with real skill.
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Most of us, when we step outside our front door, are going off to meet with people and create some sort of impression.
Whoever we meet in the course of our day, we want things to go well, (in the way that we want), which means that we will need to communicate in a way that Read the rest of this entry